I was invited to speak at a Bloggers only session called “Your Blog: How to Market your Blog like a Brand”. This little cozy get together was organized by Pat, Tania and Brian from Ogilvy’s Open Room home of the 360 Digital Influence Team.

I had an opportunity to be in the company of a number of great speakers including Jon YongFook, “The Dude” behind ToysREvil and Arti, a former journalist, from Ogilvy. All in all it was a great experience and nice to give back to the local blogging community.

I designed the slide show not as a Design definition exercise. Far from that. In fact designers are still debating on what design really is. This presentation was really more about looking at design on a holistic level and how design like the subject itself is constantly evolving. Not only that, the focus of the presentation was more about creating a design mindset for inventors to understand what design can do for them.